Tuesday, December 31, 2019

A Book Report of Why Race and Culture Matter in Schools...

A Book Report of: Why Race and Culture Matter in Schools: Closing the Achievement Gap in America’s Classrooms Abstract This paper is intended to explore and report upon the topics posited by Tyrone C. Howard in his book, Why Race and Culture Matter in Schools: Closing the Achievement Gap in Americas Classrooms. Closely examining each and every chapter as they come and how the structure of this book gives a detailed framework and guidance system for novice and experienced teachers to take their pedagogical skills to more diverse and multicultural levels. Also, this paper will review a few lessons or projects that can be adapted and used within my personal educational institute in order to create†¦show more content†¦The data is compared to those students come from affluent socioeconomic status and backgrounds. The data is sourced from several diverse locations in order to give the broadest view of the disparities that exist. Howard (2010) compares data in reading, mathematics, SAT results and disciplinary rates. This data is a formidable beginning to the content of the book because it provide s context for the reader to better understand the achievement gap. Chapter Two Howard (2010) quickly changes gears in Chapter two, Changing Demographics, to look at the differences in language, ethnicity, race issues, culture and classism when regarded and compared to those who achieve on level and those who fall in the achievement gap. Howard examines the quickly changing face of America with the increase in Latino populations across the nation. Positing that teachers must adapt to understand and connect to students of diverse populations or there will be a great disconnect and divide that could be disastrous for the growing number of students that are part of the achievement gap, as well as the negative ramifications that could come from not evaluating the needs of those in the achievement gap. Howard (2010) also speculates the long term negative aspects that could come to the United States, especially in global market, if we as a country doShow MoreRelatedOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This C hange Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 PagesPublic Memories Tiffany Ruby Patterson, Zora Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and Culture in Recent America Joanne Meyerowitz, ed., History and September 11th John McMillian and Paul Buhle, eds., The New Left Revisited David M. Scobey, Empire City: The Making and Meaning of the New York City Landscape Gerda Lerner, Fireweed: A PoliticalRead MoreNursing Essay41677 Words   |  167 PagesACADEMIES PRESS 500 Fifth Street, N.W. Washington, DC 20001 NOTICE: The project that is the subject of this report was approved by the Governing Board of the National Research Council, whose members are drawn from the councils of the National Academy of Sciences, the National Academy of Engineering, and the Institute of Medicine. The members of the committee responsible for the report were chosen for their special competences and with regard for appropriate balance. This study was supported byRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 PagesContemporary Management, Fourth Edition Jones−George Driving Shareholder Value Morin−Jarrell Leadership, Fifth Edition Hughes−Ginnett−Curphy The Art of M A: Merger/Acquisitions/Buyout Guide, Third Edition Reed−Lajoux and others . . . This book was printed on recycled paper. Management http://www.mhhe.com/primis/online/ Copyright  ©2005 by The McGraw−Hill Companies, Inc. All rights reserved. Printed in the United States of America. 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Monday, December 23, 2019

Global Warming A Natural Phenomenon - 959 Words

Global Warming What is Global warming? Countless feel as if it is a natural phenomenon the Earth cycles through. Those individuals are terribly mistaken. It is the effect of greenhouse gasses emitted by the machines we use today. These gasses are becoming trapped in the earth’s atmosphere, causing the temperature to rise. The effects of global warming are all around us and are becoming more prominent. There are already efforts in place to stop it and programs to â€Å"go green.† This climate change is a serious threat that needs to be addressed. How can a person live on an earth that is too hot to be habitable? If global warming isn’t stopped horrible catastrophes will happen. Even today, the beginnings of these terrible disasters can be seen all around the world. The sea levels are rising, food shortages are popping up, the global temperature is rising, and much more. As the base temperature of the Earth starts to rise, the polar ice caps are melting. This is c ausing the sea level to rise. Although this may not seem like a problem, it would cause the sea level to rise 70 meters or 230 feet and would destroy our large coastal cities causing mass destruction. Sea levels rising would also cause widespread flooding. As the globe heats up, tropical storms will become more intense. This will only aid in the mass flooding that will plague the Earth. Also food shortages are expected to pop up. This is because as water evaporates from the rising temperatures, plants and animals willShow MoreRelatedGlobal Warming Is A Natural Phenomenon1218 Words   |  5 PagesGlobal Warming Global warming is a natural phenomenon. People produce greenhouse gases, like carbon dioxide, by burning fossil minerals, cutting down trees and stripping the land, often referred to as deforestation. These greenhouse gases have high permeability to the visible light from the sun radiation, but they are highly absorbent to the long wave radiation that is reflected from the earth. These gases have especially strong absorption to the infrared from ground radiation. This phenomenonRead MoreEssay on Global Warming: a Natural Phenomenon1567 Words   |  7 PagesNatural Phenomenon The global warming subject has been a heated debate for the past few decades. Some scientists are saying this is a completely man made problem. There are two clear sides to this subject and both have evidence, but the evidence is stronger on that global warming is just Mother Nature at work. The government has poured hundreds of millions of tax payer dollars into research for manmade global warming. The theory is that humans are causing the â€Å"greenhouse effect† and putting tooRead MoreGlobal Warming : Human Exploit Or Natural Phenomenon941 Words   |  4 PagesGlobal Warming; Human Exploit or Natural Phenomenon Global warming stems back to the beginning of time. In more recent years, however, the discussion about this phenomenon has been that it’s happening too rapidly and opposing sides argue that this may be a natural occurrence involving the sun or the result of human activity in which may be to blame. An adversary from St. Petersburg s Pulkovo Astronomical Observatory in Russia, the head of space research, Habibullo Abdussamatov stated that â€Å"Man-madeRead MoreGlobal Warming: Why Its the Governments Job to Halt a Perfectly Natural Phenomenon1584 Words   |  7 Pagespattern occasioned by the global warming. Extreme and erratic weather conditions have been experienced in almost every part of the world. 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Sunday, December 15, 2019

A Review of the Internal Performance Measurement Free Essays

Structured payout compensation Generous tuition assistance plan Comprehensive group insurance package Stock purchase plan Health/Fitness reimbursement program Employer matching Registered Retirement Savings Plan Recognition by awards Individual Goal Setting: The goals for production for the tax season are set using (SMART)2. These are specific, measurable and meaningful, assignable to a particular individual, realistic and time-bound. When hired associates are aware of their Job function and understand the level of performance required. We will write a custom essay sample on A Review of the Internal Performance Measurement or any similar topic only for you Order Now There are opportunities for training, education and evelopment. Performance appraisals are done and discussed with the associate half way through the tax season. Any further training is offered to allow the employee to achieve the level of success expected. Compensation Structure: – Appendix B Associates are offered a thriving environment in which to expand their skills and develop their potential. 3 Payout is based on a formula calculated based:- Appendix B Cost of return on a tiered system Years of Service Data Collection Office Retention Tax Professional Retention Target goals set by head office Strengths Promotes personal growth and development Builds Teamwork Client Focused Weakness Employees who are not tax preparers not recognized Does not fully utilize the knowledge and skills of employees Success in Strength Training H R Block trains more than 10,000 students in the tax preparation classes each year. There are five levels of tax courses that have to be done sequentially. Once Level One is completed and the employee had a successful tax season with a high degree of accuracy they are allowed to proceed to Level 2 the following year. If not level one is repeated. Your compensation is partially structured based on years of service. Awards are presented at the end of the tax season for client retention, growth, highest number of returns in several different categories and many more areas. This is more bragging rights and public recognition rather than monetary. Office Goals Targets are set by head office based on location, population growth and budgeted growth for each office. Once all targets are met, the employee is compensated. If not the payout is reduced or eliminated. This builds team spirit in achieving office targets. Client Focused Tax associates are compensated based on client responses to a one question survey. This encourages employees to go above and beyond to assist clients with other queries not Just tax preparation. This encourages client retention, satisfy shareholders and succeed financially. Weaknesses Customer service representative are not compensated by incentives but instead are paid a flat hourly rate. They are the front line people and should be recognized. Awards should be presented for exceptional work. This would certainly encourage team spirit and align with the company’s values of team work and respect. Seasonal employees are from various businesses and the knowledge and skills should be used o the advantage of the clients. How to cite A Review of the Internal Performance Measurement, Papers

Saturday, December 7, 2019

Marked For Life free essay sample

For the most part, people generally consider me to be a person who is calm, giving and quiet. I try never to overreact. In fact, my close friends usually come to me when they need advice or are in a jam. Standing at six feet, two inches, my peers often call me the gentle giant. Because of my stature, strangers may make false assumptions about my personality, perceiving me as a giant bully or a mean person. Being the timid, non-outgoing person I actually am, Ive always wanted to do something different. Sitting in my room and looking at magazines with a friend, I noticed a model with a cute little butterfly tattoo on her shoulder. Commenting on the photograph, my friend challenged me, Ris, you wouldnt have the guts to do something like that. Youre too, well, you know, youre too good. Good! What is that supposed to mean? Nothing personal, Ris, but youre every parents dream come true. We will write a custom essay sample on Marked For Life or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page You get decent grades, you were offered a full scholarship to college, youre responsible, youve never tried any illegal drug, substance and overall, youre well-mannered and polite to everyone almost everyone. Is that what people think of me: a goody-goody-two-shoes? I couldnt believe it. All my friends acted as if I were this perfect being who never got into trouble. This made me think of the tattoo in the ad. I asked my mother what she thought of my getting a tattoo. Very nonchalantly, she responded, Well, Cris, its your body, and you will be 18 soon. Just remember, its there forever. I sat down to think. Am I getting this tattoo to prove something to my friends, or am I getting it because I want to? Because I want to! I screamed to reassure myself. I was psyched. My face was all aglow and my heart began to beat faster like the gears of a train. I could not believe it, but on the twelfth of January, one day after my eighteenth birthday, I talked my best friend (who was so quick to anticipate my future performances) into taking me to the once forbidden tattoo parlor. I looked through what must have been no less than four thousand tattoos, from flowers to devil symbols. Noticing a page taped to the wall of the shack-like room, I saw it! A small, two-inch design with four dots in each corner. Picking purple, I was ready. With sweat pouring from my face, and pasty palms, I crawled in the chair and meekly said, Lets do it. Watching the tattoo-covered tattooist carve the tribal design into my flesh, pangs of excitement shot through my body as I saw droplets of blood run down my leg. When the last indention was carved, my skin was raw. Standing back to admire my new addition, thoughts of tattoos and tattoo parlors made me think of Harley Davidson motorcycles, big, hairy, long-haired biker dudes with leather jackets, covered with every type of tattoo. Was that me? Could the gentle giant be a biker dudette? No! I took a chance to do something so unpredictable and loved it. Now, no one knows what to expect from me. I like it that way. Maybe this will teach people not to try to predict my every action, or to assume things about me. Remember, ASSUME NOTHING!

Friday, November 29, 2019

Pulot Essay Example

Pulot Paper I. Executive Summary1 II. Situation Analysis1 III. SWOT Analysis1 A. Strengths1 B. Weakness2 C. Opportunities2 D. Threat2 IV. Marketing Strategy2 A. Mission2 B. Market Segmentation3 C. Target Market5 D. Positioning5 E. Product Line5 F. Price6 G. Distribution Outlets6 H. Advertising and Promotion6 VI. Budget7 Proposed Budget Plan for Marketing Special Pulot7 VI. Implementation7 A. Complete the Marketing Plan8 B. Approving of the Plan8 C. Creating the proper layout design8 D. Create retail channels8 E. Advertise and Promote the Product8 F. Launching of the product8 G. Monitoring the performance9 VII. Controls9 I. Executive Summary II. Situation Analysis Eating sweets after meals are part of Filipino culture. Pulot is an Ilonggo heritage that was once popular but is now slowly forgotten. Pulot is made of muscovado sugar. The muscovado sugar or moist sugar is a dark brown and slightly coarser and stickier than most brown sugars and takes its flavor and color form its source, sugarcane juice. Muscovado sugar is liquefied to become the sweet dessert Pulot. The sweet amber dessert was packaged quaintly in a piece of slender bamboo covered with dry banana leaf. It is sold in affordable prices depending in the size of the container ranging from five pesos to twenty pesos. The basic market is not entirely aware of Pulot. Only those who have eaten in the restaurants like Breakthrough, and Tatoys’ are the one who knew this product. Pulot is only sold in Villa sold by local street vendors for restaurant customers as their dessert. III. SWOT Analysis A. Strengths Originality Pulot is a native product of Iloilo City, specifically in Villa, Arevalo. It is made from local products from ingredients to packaging. It could be infused with cassava, banana, kamote, ube and other native crops. We will write a custom essay sample on Pulot specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Pulot specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Pulot specifically for you FOR ONLY $16.38 $13.9/page Hire Writer No expiration Pulot is mainly made from muscovado sugar that is caramelized with a proportionate amount of water. Sugar is an incredible preservatives working in jams and jellies which apparently does not expire. And with its packaging made of bamboo stalk, keeps pulot from moisture to solidify and helps it stay in syrup. B. Weakness Low product knowledge and exposure In today’s generation, there is a variety of desserts available in the market. Due to the existence of foreign products, we are forgetting the local delicacies that define our culture. The younger generations have little or even no knowledge of native delicacies; one of them is Pulot. C. Opportunities Market Expansion Expanding the market will increase its productivity and exposure. Since Pulot is sold only in Villa, it could be sold in restaurants, Pasalubong centers and malls located in the city. Cultural Heritage Patronizing the local products will help preserve the unique Ilonggo traditions. Also, it is a way of enhancing the market for tourists. Variety of Uses Pulot can be used in different ways. It can be a dessert after meals; toppings for pancakes and pastries; sandwich spread; and ingredients for some delicacies. It could also be complimented with bananas, camotes, ube and other native products. D. Threat Existence of well known desserts The existence of well known foreign and local sweets will post a great difficulty for pulot to enter the modern market. IV. Marketing Strategy A. Mission Special Pulot aims to revive a part of Ilonggo culture in terms of dessert. The native treat exist to satisfy your sweet tooth with a new and attractive packaging design Financial Objective * To increase the sales by 10% for the first year of production * To sustain a research and development budget Marketing Objective * To increase the product awareness to younger generations B. Market Segmentation The profile for the Special Pulot’s consumers consists of geographic, demographic, and behavior factors. Special Pulot has several target segment customers, the individual customers (families, students, foreigners and balikbayans), restaurants and malls. Individuals: Geographics * The initial target is Iloilo City with the population of 418,710. * The total targeted population is 167, 484. Demographics * Students, families, foreigners and balikbayans. * Age group of 15 to 60 years Have a family income of more than P 15,000 a month might be part of Class A, B and C segment of the market. Behavior Factors * Likes sweet foods and native products. * There is a value attributed to the more attractive packaging of the product. * Are very open to new ways of using the product. * Tend to patronize higher – quality restaurants, malls and pasalubong centers. * Conscious of their health. Restaurants (and their customers): Geographics * Iloilo City has a lot of restaurants that serve Filipino dishes mostly in Villa, Molo and Manduriao Districts. Demographics * Male and Female. * Singles and Families. Tend to eat out at least once a week. * Tend to patronize Filipino restaurants. Behavior Factors * Are health conscious. * Enjoy a sweet dessert every after meal. Malls: Geographics * The initial target malls are SM City in Manduriao and Robinsons’ Place in the city proper. Demographics * Male and Female. * Singles and Families. * Tends to go to the malls as a leisure activity. Behavior Factors * Loves to eat while roaming around the mall. * Into nutritious and native foods. C. Target Market Based on the market segmentation, the target market are the students, families, foreigners and balikbayans. Individuals These individuals are composed of households in Iloilo City with a monthly family income of P10, 000 pesos. These are health conscious consumers that preferred the Special Pulot as condiment instead of refined sugar that contain chemical additives. Restaurants These are the restaurants in Iloilo City that serves Filipino dishes in their menu. Special Pulot will be served to the customers that want a native and nutritious treat for dessert after eating their meals. Malls Loaded Special Pulot will target the two major malls in Iloilo City, SM City and Robinson’s Place. The prospect customers will be the mall goers that love to eat sweet native delicacy. D. Positioning Special Pulot will position itself as a best choice delicacy in Iloilo. It will symbolize the love of Ilonggo people for sweet native food. This positioning will be achieved by expanding its target market, intensive knowledge dissemination regarding the product and establishing a unique product that will be put up in stalls at major malls and schools. The said unique product is a Special Pulot with native crop toppings such as banana, ube, kamote, roasted peanut and pinipig. Special Pulot will be sold on restaurant and Pasalubong Centers with a better packaging. E. Product Line There are three types of products that to be distributed to the market: 1) The Special Pulot that is sold in restaurants and Pasalubong Centers will be served with classy native packaging. The packing is a bamboo tube with ethnical carvings on the outside and has a product logo. The packaging will also have a list of nutritional value that a consumer could get in the product. The packaging has other purpose aside from containing Special Pulot. It could be a pencil holder or a flower vase. ) The Loaded Special Pulot that will be sold in stalls at malls will be served as a snack for mall goers with native crop toppings. The native crop toppings are boiled banana, ube, kamote, cassava, roasted peanuts and piniping. It will be served in paper bowls. 3) Another is the Special Pulot that is packed in glass jars to be sold in grocery stores and local dry markets to be consumed by local h ouseholds. This Special Pulot will be a good substitute for refined sugar and other sweeteners. Special Pulot is 100% made of Muscovado sugar that contains essential minerals like potassium, phosphorus, calcium, magnesium and iron. Also, it only contains calories, thus, making it a good alternative to figure conscious consumers. This could be infuse in coffees or spread in bread. F. Price The price will be based on a per product price. For product 1, it will be sold in prices ranges from P20 to P50 pesos depending on the size of the container. For product 2, the prices will vary from P20 to P50 depending on the size of the container and an additional P5 for extra toppings. Then the Special Pulot that is packed in jars will have a price range of P30 to P60 pesos per product depending the size of the jars. G. Distribution Outlets The distribution outlets will be: * Restaurants * Pasalubong Centers and Grocery Stores * Malls H. Advertising and Promotion The product will be promoted through an advertising campaign that supports its positioning strategies and through participating in greater extent on dealer trade shows. The advertising campaign will be posters and flyers that have information about the product and will be put at the distribution outlets. The said posters will be posted on restaurants and pasalubong centers that sell Special Pulot and flyers will be distributed during trade shows in malls or events that sponsored by the company. VI. Budget Proposed Budget Plan for Marketing Special Pulot One-year Plan Legal expense*-P10,000. 00 Layout Design**-10,000. 00 Promotional Materials Posters-P9,000. 00 Flyers-4,000. 00 Total promotional materials expense13,000. 00 Communication and Transportation Expense20,000. 00 Labor Workers*** 17,000. 0 Product Control**** 10,000. 00 Contingency Fund 10,000. 00 TOTAL BUDGET FOR THE YEAR P90,000. 00 *Expenses for the processing of legal paper works for the project **Expenses for creating the design of the product’s packaging and for the employment of the layout artist ***Allocated for the salary of workers who will be promoting the product of different sites ****This is for the monitoring of the product. Workers will conduct a survey to measure the performance of the project. Schedule for monitoring the product is contained in part seven of the marketing plan, controls. VI. Implementation These are the following steps that company has to accomplish on time and within the budget: A. Complete the Marketing Plan The marketing plan for the product has to be completed and revised B. Approving of the Plan Once the plan had been finalized, it will be presented to the owner/ supplier of the product. Collaborating with the owners on their opinions and comments regarding the matter will be done. After clarifications and finalization of the actions to be taken, the operation will begin. C. Creating the proper layout design After the plan has been approved, the group will be hiring a layout artist to design the packaging of the product, with proper coordination with the operations department of the supplier, and the design for the promotional materials for the product. D. Create retail channels Contacting pasalubong centers and local restaurants as site of selling the product will then take place. Locating the proper area for setting up of stalls in malls will also be done. After pinpointing the appropriate site, construction of the stalls will take place. E. Advertise and Promote the Product Once the promotional materials had been finalized and printed, it will be placed on different areas in Iloilo city. F. Launching of the product The official wide scale launching of the product and simultaneously, advertising of the product. G. Monitoring the performance The workers will be regularly monitoring regarding the awareness of the customers regarding the product, revenue and expenses. VII. Controls The following areas will be monitored to measure performance:

Monday, November 25, 2019

Chinas Population Problem essays

China's Population Problem essays The Chinese government has taken the enforcement of family planning and birthrate laws to an extreme by violating the civil rights of its citizens, which has had bad effects on the morale of its people (Whyte 161). China's population has grown to such an enormous size that it has become a problem to both the people and government. China, the most populous country in the world, has an estimated population of about one thousand-one hundred-thirty three point six million (Hsu 1). Ninety-four percent of the population thrives in the eastern half of China, which composes about forty-three percent of China's total area (Hsu 1). The eastern half of China contains its most populous cities like Beijing, Shanghai, and Tianjin. However these cities have a low fertility rate due to recent bandwagons of birth control. The average density in the eastern half of China averages around two-hundred and thirty-six people per square kilometer, whereas the density in the west half averages around ten poi nt six people per square kilometer (Hsu 1). Current enforcement of Chinese laws prevents migration between provinces without proper authorization, as the citizens in the west half of China have a desire to live in a more urban life where jobs can be found easier, and the citizens in the more populous eastern half have a stronger desire to live in the more rural western China (Hsu 4). The Chinese have always had a large population (Hsu 1). Even in ancient times where the population would never fall below sixty million (Hsu 1). Later, in the eighteenth century the population rose exceedingly and China became the strongest and most economically wealthy (Hsu 1). By the time the Qing Dynasty ruled, the fertile people of China had reached a population of three-hundred million (Hsu 1). The birthrate in China did decline in the nineteen-fifties due to campaigning by the government on birth control (Hsu 1). However, after the population decreased the government t...

Friday, November 22, 2019

Aircraft Crash Survival Analysis and Design Essay Example for Free

Aircraft Crash Survival Analysis and Design Essay ? 1. Describe the effect plowing can have on crash forces when the impact surface is soft soil. Earth gouging and scooping of soil occur when the structure makes initial contact with the ground which minimize the acceleration and force levels to which the structure is subjected. Soft soil can cause plowing and rapid deceleration if there is a large horizontal velocity component. A high-speed longitudinal impact into water can also cause high loads from water plowing as water enters through lower nose transparencies. Reducing the earth scooping effects encountered in longitudinal impacts should include a large, relatively flat surface thereby increasing the aircraft’s tendency to slide over the impact terrain and by minimizing inward buckling of the fuselage nose or engine nacelle to maintain skid surface integrity. 2. Explain the term submarining in respect to the use of lap belt restraints. What human injuries may result? This is where the lap belt rides over the pelvic brim and compresses the soft tissues of the abdomen resulting in serious abdominal and spinal injuries. Submarining occurs due to the pelvis rotating under the lap belt, usually due to inappropriate location of the lap belt anchors or due to poor design of the seat bottom or a combination of both. Lap belt only restraints so commonly inflicted serious injuries on users in automobile crashes that the medical community coined a new term, â€Å"the seat belt syndrome†, to describe  the constellation of injuries caused by submarining under the lap belt. ftp://ftp.rta.nato.int/pubfulltext/RTO/EN/RTO-EN-HFM-113/EN-HFM-113-06.pdf 3. Discuss forward and rearward facing passenger seats and explain which you feel may be an advantage in crash survivability. The rearward-facing seat is optimal for providing maximum support and contact area in longitudinal impacts. The only critical impact sequence for the rearward-facing seat is one that involves a severe lateral component that allows sideward movement of the occupant prior to application of the longitudinal or vertical Pulse. However, lateral torso movement can be minimized by use of a torso restraint system of much lighter weight than that required for other seat orientations. The rearward-facing cabin seat is preferred. 4. Explain the concept and intention of Delethalization of Cockpit and Cabin Interiors. The delethalization of cockpit and cabin interiors is the design and set up of aircraft cockpits and cabins to prevent injury on impact. This is done by ensuring the occupant’s immediate environment be designed so that when the body parts do flail and contact rigid or semi-rigid structures, injury potential is minimized. This can be done in different manners. First is to relocate the hazardous structure or object out of the occupant’s reach or the hazard might be reduced by mounting the offending structure on frangible or energy-absorbing supports and applying a padding material to distribute the contact force over a larger area on the body member. The aircraft interior has occupant strike envelopes, meaning that there are hazards that are more conducive to occupant injury than others. Overall the intent is to protect the head and torso first to prevent debilitating injuries or death and then protecting the lower body parts to ensure the area hazards are clear of tripping hazards or anything that could prevent rapid escape. Typical contact hazards in the cockpit area include window and door frames, consoles, controls and control columns, seat backs,  electrical junction boxes, glare shields, and instrument panels. Contact hazards commonly found in aircraft cabin areas include window and door frames, seats, and fuselage structure. Use of suitable energy absorbing padding materials, frangible breakaway panels, smooth contoured surfaces, or ductile materials in the typical hazard areas mentioned is recommended to reduce the injury potential of occupied areas. The use of protective helmets is also recommended in certain types of aircraft. 5. Explain the expected advantage frangible fuel system attachments can provide as an aircraft post-crash survival technique. Frangible Attachment- An attachment possessing a part that is designed to fail at a predetermined location and/or load. Frangible structures or frangible bolts should be used at all attachment points between fuel tanks and aircraft structure to prevent fuel tank components from being torn out of the tank wall during impact. Frangible attachments should be used at other points in the flammable fluid systems where aircraft structural deformation could lead to flammable fluid leakage. This increases the survivability by containing any remaining fuel to the tank its encapsulated within and reducing the chance of a fire being spread throughout a crash site or into the cabin. 6. What are some of the key concerns when selecting aircraft interior materials form a crash survivability perspective? All aircraft interior materials such as seat fabrics and cushions, interior wall insulations, and nonmetallic structural components must be flame resistant and produce the least amount of smoke and toxic gases possible. 7. Describe some of the key points of post-crash design criteria associated with oil and hydraulic systems. Oil and hydraulic fluids are easily ignited and can serve as ready ignition sources for fuel meaning fluid spillage should be prevented. Oil tanks and  hydraulic reservoirs should not be located where spilled or sprayed fluid can readily be ingested into the engine or ignited by the engine exhaust. Oil tanks and hydraulic reservoirs should not be located near the bottom of the fuselage, in or above engine compartments, in electrical compartments, in occupiable areas under, in front of, or at the side of heavy masses, such as engines and transmissions, nor above landing gears Oil and hydraulic lines should consist of flexible hoses with steel-braided outer sheaths and for high-temperature; coiled metal tubing should be used. Lines should not be routed, near the bottom of the fuselage, over landing gears, under, in front of, or at the sides of heavy masses, such as engines and transmissions, in the leading edges of wings, in areas of anticipated rotor blade impact, in any area where flammable fluids could be spilled or sprayed onto hot surfaces or ingested into the engine or above electrical wiring 8. Considering aircraft electrical system post-crash survivability design, what are the guidelines concerning routing electrical wires in the vicinity of flammable fluid lines? Wiring is a prime ignition source for leaking oil, fuel or hydraulic fluid leaks or vapors. To aid in crash survivability wires should be routed above or away from flammable fluid lines and they should never be closely spaced between outer skin and fuel lines. Wires must not be routed near flammable fluid tanks unless the wires are shrouded to prevent arcing. Wires should not be routed near the bottom of the fuselage, over landing gears or in the leading edges of wings. 9. What G forces are experienced if an aircraft impacts the ground at a speed of 120 MPH and skids along the ground 50 feet before coming to rest? 9.8 G’s. 120^2/50 = 14400/50=288288x.034=9.79 10. Explain why you believe passenger airlines do not have to utilize passenger shoulder harnesses as a crash survival precaution. The passenger shoulder harness is not used for crash survival because: *  The cost of the harnesses for one would be huge to retrofit all the airliners in the fleet today and that cost would be put onto the customer. * The need for various sizes; very small through very large would result in further cost. * Comfort, if people are not comfortable then they will not have a good flying experience while others may have a fear or feeling that they are trapped. * The ability to understand how to use the shoulder harness. Most cannot figure out how to wear the harness which would delay taxiing and flight times. The required ability to quickly restrap in bad weather or to unstrap in an egress situation could be deadly. * Americans don’t like to be told what they have to do†¦.they are the paying customer. Aircraft Crash Survival Analysis and Design. (2016, Oct 19).

Wednesday, November 20, 2019

Cross-functional Communication Term Paper Example | Topics and Well Written Essays - 3500 words

Cross-functional Communication - Term Paper Example The intention of this study is communication as one of the vital management activities upon which most of its functions are based. This is a medium that links human resources and organization formally and informally through various channels/media. Successful organizations follow well-established modes of communication through which they prescribe and describe organizational policies, procedures, systems, and work processes; through these media, managers ensure organizational goals are accomplished through their employees; these communication modes also help in delivering organizational ideas to the customers and also in earning customers. However, these formal and informal modes of communication have specific functions in specific areas. Linking these specific functions to the benefit of all organizational areas is the aim of cross-functional communication, which has become extremely important for organizations to sustain and compete in contemporary business world that is driven by f ast-paced communication processes and globalization. Basically, a business encompasses various organizational activities such as operations or production of gods/services, human resources management, marketing and sales activities, finance and budgeting, technology and systems development, and research and development. To perform these activities, management carries out five main functions namely planning, organizing, leading, and controlling in every organizational activity. Organizational success depends upon the amount of profits generated through employees’ contribution, effectiveness of technology, systems, procedures, marketing and sales activities. ... functional communication to management: Basically, a business encompasses various organizational activities such as operations or production of gods/services, human resources management, marketing and sales activities, finance and budgeting, technology and systems development, and research and development. To perform these activities, management carries out five main functions namely planning, organizing, leading, and controlling in every organizational activity. Organizational success depends upon the amount of profits generated through employees’ contribution, effectiveness of technology, systems, procedures, marketing and sales activities. This means all organizational activities have to be efficient in order to achieved desired outcomes and profits. Moreover, each of these organizational activities is meant to complement each other in their objectives and work together so that overall organizational efficiency is constantly improved. In this sense, communication between di fferent functions becomes strategically important for information sharing, understanding and providing feedback so that every function obtains information, uses relevant information from other departments and also improves upon developmental areas. From operations perspective, various operational activities within the function require cross-functional communication besides cross-functional communication with other departments. The theory of constraints (TOC) postulates that most of the constraints in organizational functioning originate from policies and not physical entities. The policies tend to create obstacles, which are hard to identify and/or break, unlike physical entities (Dettmer, 1997). In addition, the TOC emphasizes the need for clarity before attempting to identify causes and

Monday, November 18, 2019

Rituals in Modern and Ancient Society Research Paper

Rituals in Modern and Ancient Society - Research Paper Example While many of these rituals have stayed with our species since they were originally constructed so many eons ago, not all of them have retained the same structure. Our human race is prided in its ability to adapt to changes in time and circumstances, and our rituals are not exempt from this fact. By looking at the ancient rituals of birth and the transition to adulthood, and then comparing them to our modern practices, one can see how our society has adapted our rituals to match the changes of the human race. The rituals surrounding birth are perhaps the ones that have seen the most change throughout time. In the early years of the human race, the complete process of birth, from conception to the birth of the child, was not wholly understood. Without physicians or a sound understanding of the workings of the human body, people were not immediately aware of how a child was conceived. As such, this beautiful miracle of life was truly that to early civilizations - a miracle. A pregnant woman was revered by the whole society, and the birth of the child was a celebration that everyone partook. As science and medicine advanced, providing insight into the functions of the body that allow for conception and birth, rituals were altered to acknowledge these natural, wondrous processes. In ancient Greece, birthing rituals were based on superstitious belief. The room in which the mother would give birth would be checked for knots, which were believed to delay or prevent birth. Once the mother went into labor, she would crouch over a birthing stool where two midwives would massage her stomach and a third would be waiting to catch the baby. After the birth of the baby, both mother and child would be cleaned as birth blood was thought to be unlucky. A sign would then be made on the baby’s forehead to protect them from curses caused by the evil eye (Byrne, 2006). In China during the late 1800s, a Taoist priest would whisper prayers to the mother while she was in labor to encourage an easy birth. After the child was born, they would not be washed for three days to diminish any influences of evil. Zuni Indians of the 1890s conducted birth in silence; despite the pain she no doubt experienced, a woman in labor was not allowed to speak. Instead, the women of her fami ly would groan and cry for her. Six days after the birth, the child would be presented to the Zuni gods, a ceremony attended by all members of the tribe. In ancient Indonesia and Malaysia, women were not allowed medicine for pain relief, and the birth took place within the home since the first cry of the baby was in loyalty to the parents and should be heard in the home. A priest would whisper prayers and scriptures to the child so that the first words the baby would hear would be those of faith. Many of these rituals have withstood the sands of time, though they may not be immediately recognizable. The major difference between birthing rituals in ancient times and in modern times is that the practices of the ancient were required, while women in the modern era are virtually unlimited in how they give birth (Rouhier-Willoughby, 2003). Midwives are common, though not necessarily required, and they help soothe the mother and make the delivery easier. In some religious settings, a prie st is present to bless both child and mother. Some women do not use medication during birth, fearing that the medication might harm their child, and the location of the birth varies from one woman to another. Many are conducted in the maternity wards of hospitals, some are done in special birthing centers that promote natural births, and others are done in bathtubs in the homes of the mothers-to-be. After the birth of a child, the next milestone in their life is the transition into adulthood.

Saturday, November 16, 2019

Plato and Crito Essay Example for Free

Plato and Crito Essay In Plato’s Crito, Crito attempts to persuade Socrates to flee from his death sentence. However, Crito fails because Socrates presents a counter argument which invalidates much of Crito’s original pleas. Despite this, a fallacy of justice may have been created. Even so, the Republic’s conception of justice seems to have little impact on Socrates’ existing ideas on justice. The first argument presented is the fact that the majority will look down upon Crito and others for not preventing Socrates death; they will find it to be a â€Å"shameful thing both for you and for us† because it seems â€Å"that [Crito] let the opportunity slip because of some vice, such as cowardice† (46a). Another reason which he presents to Socrates is that Crito and the others are â€Å"justified in running the risk† of â€Å"further penalty† for helping him to flee from execution† (44e). While Socrates says that he fears for them, Crito goes on to elaborate that even the sum of money to help him escape is overall â€Å"not large† (45a). He expounds further that people are willing to support him wherever he might go (45c). Next, Crito goes on to mention Socrates two sons; Crito feels that by being executed when there is a possibility to escape, he is â€Å"betraying those sons† (45c), that â€Å"one ought to see their upbringing and education through to the end† (45d). Overall, Crito feels that Socrates would be â€Å"throwing away [his] life†, which would ultimately set him in his enemies own wishes instead of his own (45c). Socrates starts his counter arguments by stating that he cannot just start rejecting the arguments that he had stated before just because of his current, unfortunate situation (46b). Because of this, he begins an examination of the arguments presented by Crito. Socrates states that the majority’s opinion is not what matters because it is not well informed, but rather it is the opinion of â€Å"the person who understands just and unjust things† (48a) that is the most valid opinion to follow. To conclude this section of his argument, Socrates proposes that â€Å"the most important thing isn’t living, but living well†, which he says is the same as living justly (48b). So, by this logic, the concerns that Crito had should be determined just or unjust for Socrates to escape when he had not been acquitted. Socrates reasons that â€Å"doing injustice in any circumstances is bad† and therefore â€Å"one should never do injustice† (49b), â€Å"no matter what one has suffered at [injustice’s] hands† (49c). He further explains through his use of the Laws that violating the contract of the city (his â€Å"deeds† within it [52d]) is only going to undermine the laws in such a way that he would indeed be held to his original charges of corruption (53c). He concludes his argument by stating that in the afterlife, Socrates will have â€Å"all this to offer as [his] defense to the authorities there† (54b). Overall, these arguments that Socrates puts forth are generally sound. However, one overarching theme that could be debated is the conception of being just by submitting to the laws. In many ways, it could be said that Martin Luther King Jr. by resisting the unjust established laws he was himself being unjust and would ultimately end up leading to a worse society. It seems obvious, however, that his actions made a positive difference to the world. Perhaps if Socrates resisted, he could have changed the unjust laws to make them just in such a way the city more just. Crito may have been right when he said that Socrates was giving in – his full potential would ultimately never be realized. If one was to attempt to define the justness of Socrates actions here by using Plato’s Republic, then it may seem that there may be a series of different arguments for justice. However, it is my own conclusion that none of the arguments for the definition of justice in the Republic would really influence Socrates in the slightest. After all, Socrates has already said he would not reject any previous arguments, all of which made in Crito are to be considered previous arguments, so it could be inferred that Plato, as the writer of the Crito, used his ideas of justice as the foundation for the dialog and eventually the Republic. Even the case of supplementary information, justice is explained in part in the Republic as â€Å"doing one’s own work† (433b). Socrates indeed did his own work and was just, but this does not address justice in an unjust city where one’s own work might be considered to be unjust. Further, the three virtues of the soul, moderation, courageousness, and wisdom (435b), were also fulfilled to some extent. Even more, by the classes of the people in the city (435c-441c), it could be said that Socrates followed his class assignment in the just city, but this is not a correlation to Athens, a city with a different class structure. Largely, the expanded view of justice is just more refinement of the original view of justice presented all throughout Plato’s dialogs. Expanded or not, the base remains the same and so it follows that Socrates’ arguments against Crito are relatively the same, even in light of the Republic. All said, Socrates arguments in response to Crito seem to be mostly plausible. Despite the world losing a skillful philosopher, at least the laws and justice of the city were upheld and Socrates therefore lived a just life, regardless of his sentence.

Thursday, November 14, 2019

Mixed Media Culture :: essays research papers

Mixed Media Culture Following the Constitutional Convention in 1787, Ben Franklin was asked what kind of government the country now had; â€Å"a republic, if you can keep it†. Franklin’s concerns at that time was that we might turn to a monarchy on the basis that this was the kind of government familiar to most people in the new world. Now, many years later, we should be concerned about the same issue, but rather than a â€Å"real† monarchy, comprised of an individual or a family ruling the country, we are faced with the prospect of money being the King and those with money controlling government and society. We have seen government fall to the whims of money and special interest groups, more in the last decade than before. There are laws on the books to control the influence peddling in Washington and other communities, but these laws are not being enforced. Pressure and influence by unions, large business groups and other large organizations has been common place for years, but in the recent past, we have seen influence from individuals, many with less than acceptable standards, accepted by the size of their campaign contributions to individuals or to a specific party. The average American has to wonder today whose interest is being served by their representatives. The idea of a government for the people can and should be questioned, until we can put controls on those with money and the manner in which they are allowed to spend money to influence elections and policies. When we see polls indicating that nearly two thirds of the participants question the integrity of the government, we need to look seriously at what changes need to be made. We need to develop a system that is less influenced about the need to raise large sums of money and get the politicians more focused on the needs and values of society. Some of the measures being considered include: better enforcement of laws currently on the books, restrictions on a candidate raising large sums of money, if he elects public funds for his campaign, closing the loopholes associated with soft-money contributions from unions, business groups and others, and encourage voluntary limits on campaign spe nding. Obviously, we did not get in this position overnight and this issue is not something that will be solved without a sweeping change through the government structure. Another issue impacting the political process today is the lack of participation by registered voters and maybe the need to increase the number of registered voters.

Monday, November 11, 2019

Bed Wetting in School Children Essay

Bedwetting (also referred to as nocturnal enuresis) is the involuntary passing of urine during sleep after the age at which bladder control usually occurs. It can be an embarrassing, frustrating and distressing problem that affects millions of children. It is more common than most parents think. Many children are dry at night by the time they reach the age of 5 but others take longer to become dry. When children still wet the bed when they are 6 or older, parents usually start to become concerned that their child may have some kind of physical or emotional problem. Some decide not to stress about it and give it time; others will seek medical advice, take their child to counselling or use alternative therapies. Once children go to Primary School and become aware that other kids of their age are dry at night they become embarrassed about it. Some children avoid going to sleepovers and school camps because of the fear of other kids discovering their problem. Teenagers are usually even more distressed by the bedwetting and many worry the problem will never go away. It often has a significant impact on their self-esteem. I decided to choose Bowen Therapy for Bedwetting as the subject for my Research Project because I have always had a passion for working with children. As a mother of two daughters and having dealt with toilet training issues I have experienced how upsetting and frustrating bedwetting can be for a child and their family. As Bowen Therapy is a wonderful holistic technique to promote physical and emotional balance, it is an ideal way to help children gain control of this problem. This research task explores the different causes and methods of treatment of nocturnal enuresis. It also outlines the anatomy of the urinary system and the nerves and muscles involved in micturition to gain a better understanding of how Bowen Therapy addresses this condition. I evaluated the effectiveness of Bowen Therapy on nocturnal enuresis in combination with dietary modifications as recommended by Mr. Bowen. The therapeutic value of omega-3 fatty acids is also mentioned (which have been proven to be effective in treating nocturnal enuresis) and the benefits of Neuro-Developmental reflex integration exercises.

Saturday, November 9, 2019

Louis Vuitton Case Study Essay

The global luxury goods’ marketplace in the past decade has experienced nothing short of a complete evolution and transformation. This industry has endured global economic downturns in advanced economies such as the United States requiring them to branch out of their comfort zones and expand into emerging markets specifically the BRIC countries. These Asian nations possess high GDP rates that are anticipated to increase significantly in the upcoming years. Luxury goods were once a possession of strictly the wealthy, brand conscious consumer with a high disposable income. Within these developing economies reside a â€Å"new breed of young entrepreneurs and noveau riche consumers†, offering large potential within the middle class market for luxury brands (Pan). Although these countries offer significant promise, access will come at the cost of fierce competition, potential of counterfeiting and international trade barriers. Bernard Arnault, the head of the Louis Vuitton Moet Hennessy brands, recognizes that penetration, growth and development in these emerging markets are a critical part of the brand’s long-term global strategy. LVMH is the parent company of around 50 sub-companies that run autonomously and implements the Star Brand formula. The company is determined to capture the growing Asia market with particular focus on China, Japan, South Korea and India. Although these areas are quite affluent and familiar with Western luxuries, LVMH faces difficult challenges such as raising consumer awareness, counterfeiting, and emphasizing purchase within one’s own nation state. The recommendations of this case analysis addresses each of the challenges and offers both a short term and a long-term implementation plan. If LVMH executes the suggested recommendations, the organization will be a global powerhouse by both western and eastern standards. LVMH’s Mission, Vision and Core Values LVMH Mission: To represent the most refined qualities of Western â€Å"Art de Vivre† around the world. LVMH must continue to be synonymous with both elegance and creativity. Their products, and the cultural values they embody, blend tradition and innovation, and kindle dream and fantasy. Five Fundamental Values: Be creative and innovative Aim for product excellence Bolster the image of brands with passionate determination Act as entrepreneurs Strive to be the best in all they do Challenges Maintain Status as the Leader in the Luxury Goods Market Part of LVMH’s mission is to be the leader in the global market for luxury goods. LVMH is the world’s largest and most profitable player in the luxury goods market. They have established this with a product life cycle that emphasized product elegance, quality and uniqueness. The challenge is to stay on top. The vision of the company is to maintain its customer’s loyalty and its strong brand name, while finding new markets worldwide. LVMH is working hard at keeping its star brands in the limelight and constantly reinforcing the value of its brands. Economic Downturns Threat of New Entrants: Multiple distributions channels/marketing strategies Brand loyalty and recognition of larger companies Large investment cost for initial entrance Government intervention (import tariffs) A plethora of distribution channels are available for new entrants into the luxury goods industry. These marketing strategies include but are not limited to franchising, mergers and acquisitions. Many of today’s largest luxury concerns have achieved their success globally through implementation of these approaches. Although opportunity exists for new entrants, barriers are quite high in regards to qualitative and quantitative measures. Mature and established luxury goods brands such as Louis Vuitton and Gucci, have a strong brand loyalty and recognition amongst consumers, suppliers and retailers (Manning-Schaffel). Luxury goods raise awareness and sales to the public through marketing tactics, which are quite costly. With any product in the early stages of the product development there is a substantial initial investment required to create brand consciousness. This is most felt by small and or independent brands. A typical global advertising campaign is extremely costly and ultimately drives sales (Wittner). Lastly, depending on the country a luxury good is looking to penetrate government intervention and import tariffs may act as a barrier, especially in the Asian market. In China alone, import duties have increased from 10% to 30% since 2007 (hktdc.com). Regardless the amount of tariffs imposed and transportation costs make it quite difficult for new entrants into the  luxury goods global market place. Bargaining Power of Suppliers: Various suppliers available Independent sourcing initiatives Supplier bankruptcy Within the luxury goods industry, a suppliers’ role is to provide materials such as fabric, and raw goods in order to create the end high quality end products. The number of suppliers varies based on geographical location and specific material need. Hence supplier power can vary but in most cases is quite high. Therefore because some raw materials are limited and/or more costly across the globe many concerns are taking matters into their own hands. The brand Hermes is a perfect example of this. In the past the group had worked with crocodile suppliers in Louisiana, but due to high charged costs this changed (Wheeler). Instead the luxury group now breeds its own crocodiles in Australia independently in order to address global demands for the Birken handbag (Jlieman). During the current economic times and conditions many suppliers have been forced to file bankruptcy. This has a detrimental effect on many luxury concerns. According to one article, â€Å"the company would lose time trying to buy materials directly, resulting in a delay in the construction† (Jieman). The time it takes to switch suppliers is also one that is quite costly to the luxury concern. Bargaining Power of Buyers: Global economic & security crisis Brand recognition and perceived value High concentration of distribution channels There have been several notable economic and security crises that have occurred globally, which have had significant impact on the luxury goods market place. Therefore buyers (consumers) have a significant possess a tremendous amount of power. The last few years have shown that no country is invincible to recession. This point is evident in the Asian financial crisis, the current United States recession and most recently, the debt crisis of the European Union. Strict financials are not the only woes causing decrease sales in the luxury goods industry. Decline in travel is also attributed to security issues. These security concerns include the terrorist attack on the United States in 2001, as well the SARS outbreak and chicken flu within Asian in 2003. Each of these events has had a detrimental effect on the luxury goods market (Prince Associates 2008). Security measures have escalated tremendously and are conducted far more thoroughly therefore increasing travel. The luxury goods market therefore has seen considerable growth (Prince Associates 2008). Many residents within Asia will travel internationally for western goods due to perceived quality and value associated with specific brands, such as Louis Vuitton (Chadha). There is a high concentration of distribution channels of luxury goods ranging from high-end retail chains to privately owned boutiques. Due to the global recession, buyers within these channels have a substantial amount of bargaining power. It is important to note that this bargaining power varies significantly around brand. For example, Louis Vuitton and Hermes offer no sales or discounts to their products regardless of geographical location. Therefore there is little bargaining power possessed by buyers. It is this lack of negotiation to both consumers and buyers that increased the perceived value of brands (Noor). Threat of Substitutes: Counterfeit merchandise presence Increase in discounted designer goods Purchase of designer goods overseas versus in home country Although many financial opportunities exist for luxury brands to expand their availability internationally, there is also a presence for threats of counterfeits. These risks are most often associated to Asian markets, in particular China and Hong Kong. According to a USA Today article, it has been calculated that 80% of all confiscated counterfeit luxury goods originate from China (O’Donnell). This imitation merchandise is available through an array of distribution channels ranging from the street vendors to online store sites. These outlets allow for individuals to purchase these goods at a low cost regardless of geographical residence. Therefore, threat of substitutes is radically high. In a time of global recession, many designers have adjusted their products to a cost effective strategy. Products such as Prada and Gucci for example allow for their high-end merchandise to be sold at a discounted price in order to reduce inventory. In addition, designers such as Vera Wang and Dana Buchman have created lines to be sold at retailers such as Target and Kohls to appeal to the middle class (Coffey). Jimmy Choo who also offers a special line to H&M in certain geographical areas implements this sales strategy (Sibbles & Pidd). Louis Vuitton as mentioned above does not offer sales or discounts on any fashion or leather goods merchandise and therefore runs a high risk of substitution to price sensitive consumers (Noor). Prices are raised internationally in order to offset the price of import tariffs to certain geographical settings. For example for European luxury brands in order to import goods to the Asian market the price of the good significantly greater than one would pay in a European country. This has caused the threat of substitutions to rise. Competitive Rivalry: Large concerns economies of scale Availability of counterfeit merchandise Shift from â€Å"superluxe to simpleluxe† (Wheeler) Competitive rivalry is exceptionally high globally in the luxury goods market. This occurs because of the existence of many large economies of scale, availability of designer counterfeit merchandise, low cost designer products, and a shift from expensive elaborate brands to more simplistic less expensive ones. One reason in particular is that there are several large concerns of economies of scale. These concerns include but are not limited to Louis Vuitton Moet Hennessey, Gucci and Cartier. According to hoovers.com, â€Å"Large companies have advantages in economies of scale in operations, can more easily raise capital, and have strong name recognition†. It is with this available capital that successful advertising campaigns have been launched, driving market share and consumer brand loyalty. As mentioned previously, the availability and demand of counterfeit designer goods is on the rise. Availability of this merchandise decreases sales of the legitimate designer products. According to one article by Donald Brown a journalist from the Independent, â€Å"Research has found as many as seven out of 10 buyers of luxury goods are willing to â€Å"mix and match† designer brands alongside known fakes. And evidence has emerged of a soaring market for â€Å"lookalike† goods in which cheaper products are passed off as the real thing, simply without the designer label† (Brown). The depressed global economy has been named the main culprit in even the rich and wealthy seeking â€Å"simpleluxe vs. superluxe† (Wheeler). This transition defined in an article by Karen Wheeler is that many people, â€Å"†¦are looking for now is simple-luxe – smaller, accessibly priced luxuries that improve everyday life rather than flaunting your wealth† (Wheeler). This phenomenon has been seen across continents, as individuals are not willing to spend a month’s salary on a luxury good, therefore impacting the luxury goods industry tremendously, especially on sales of their bigger price tag items. Alternatives LVMH should introduce security labels to eliminate counterfeiting and for â€Å"gray-market† protection. Pros: Implement â€Å"intelligent security labels†, a unique label that will identify genuine Louis Vuitton products from counterfeited products. Louis Vuitton created the signature monogram Canvas to prevent counterfeiting. The company takes counterfeiting seriously and employs a team of lawyers and special investigation agencies that are actively pursuing offenders through the courts worldwide. LVMH is allocating a significant budget amount to counteract piracy of its goods. The company closely controls the distribution of its products; Louis Vuitton sells its products strictly through its own retail stores, small boutiques in high-end department stores and online through its website. Cons: Louis Vuitton is one of the most counterfeited brands in the fashion world  due to its image as a status symbol. LVMH faces a †gray-market† in Asia, where handbags cost 40% more in Japan than they do in France. Arbitrage business of handbags – people fly to France to buy handbags for the purpose of resale through parallel channels in Japan. LVMH should increase the number of Duty free shops and airport stores presence around the world. Pros: Over 100 million of Chinese travel annually and Duty-free shops are important shopping locations for Chinese travelers. On average Chinese travelers spend $928 on shopping in duty-free shops and airport shopping during their outbound trip. Shopping is considered a â€Å"must-do† by most Chinese travelers when traveling overseas. Chinese outbound travelers tend to be young (20-39 years old), well educated and with higher income, working professionals, tech-savvy and fashionable (interested in cutting-edge gadgets and latest fashions). Confectionery, fashion, fashion accessories and cosmetics are the most popular or international branded items purchased by Chinese travelers during their foreign overseas trips. India has been ranked as one of the fastest growing travel and tourism economies in the world both for inbound and outbound travel. India has an increasingly affluent middle class with growing disposable income willing to spend on luxury items. The product categories mostly purchased by the Indian outbound travelers on their trip abroad are confectionery, fragrances/perfumes, fashion and accessories, leather goods and cosmetics. Duty-free shops and stores at overseas airports are the most frequented purchasing places for Indian travelers. Shopping at Duty-free shops and airport stores is more impulse driven than pre-planned for Indian travelers which they expect to see various offers available such as exclusive fine gifts or exclusive fashion collections. There is not much else to do at most airports other than walk around window-shopping and occasionally making purchases. Cons: Price difference can be quite large from one duty-free to another, depending on its location, sometimes for the same size, brand and product purchased. Even though Duty-free shops do no apply local or national taxes and duties, shoppers may still have to pay duties in their home country on items purchased from a duty-free shop. LVMH should reach out to the middle-class  customers who are willing to purchase luxury items. Pros: Sales of luxury products are on the rise in Asia-Pacific area. Growing middle class in India and China is increasingly buying designer goods. In India, shoppers mainly comprise of â€Å"status seekers† and â€Å"technology savvy†. Cons: In order to make their products more affordable for middle-class consumers, LVMH might have to compromise on quality, by lowering labor costs or moving production offshore. Using less skilled workers and the ability to provide more merchandise lines to their stores, could make the brand less exclusive in the long run because of increase in popularity and mass appeal. Open manufacturing plant for handbags in India Pros: Reduce/Eliminate tariffs and transportation costs. India has an English-speaking population. Improved social and political stability in India. India has cheap labor force and will cost the company less to manufacture the handbags. Growing middle-class with disposable income willing to spend on luxury items. Cons: â€Å"Made in France† was an important selling point at LVMH, although 2 of 14 factories were in Spain and one in California. Customers expect western quality. Buyers in India are concerned with being offered the latest products and designs. The myth of the brand is linked to where the product is manufactured. Compromise on quality by slashing labor costs and making the products in India. Conditions in operations in India are not promising. Create new markets and advantages by introducing LVMH brands to children/teenagers Pros: Introduce LVMH brands to kids – they become lifetime customers. Create new markets by offering merchandise specifically to children/teenagers. These offerings will allow for womb to tomb mentality and increase customer lifetime value as well as brand loyalty. Cons: Investment and research is costly. Very risky. Small market segment. Recommendations Combat Counterfeiting Diversification of product lines and innovation is essential for LVMH to stay ahead in the luxury goods market. One-way LVMH to achieve this is to extend their customer base to include children and teenagers. â€Å"Many reports indicate luxury buying is supported more from Baby Boomer grandparents and relatives who are eager to spare no expense. Some experts even theorize that the lavish spending and pampering is due to an opposite psycho-economic creation to a person’s own strict upbringing,† (Mesa). Parents are also experiencing higher incomes and tend to save on certain items the families consume but are â€Å"trading up on products for loved ones – specifically children and pets,† (Mesa). Children also have more say in regards what products they prefer. Children and teenagers are experiencing higher allowances than we’ve seen in the past (Mesa). Louis Vuitton would not be the only luxury goods brand when launching children’s and teenage product line. Luxury goods producers such as Dolce & Gabbana and Versace embraced this opportunity and broadened their product lines by launching clothing lines. Dolce & Gabbana launched the ready-to-wear line D&G Junior and â€Å"offers a unique 2004/2005 collection aimed at newborns and pre-teens,† (Mesa). Versace rolled out a clothing line that target kids ages 4 to 14 (Mesa). This strategy may prove to be risky and LVMH will have place investments towards research and development and eventual marketing and advertising costs upon launch. The children’s market, although potentially lucrative for a business, is a small segment. However, Louis Vuitton, among other luxury brands, has already entered in the baby market through products like baby bags. This will provide LVMH with leverage in that particular product segment. â€Å"Since baby bags are more about a fashion accessory with functional benefits for parents to carry, it is not surprising that luxury handbag makers have jumped on the baby bandwagon,† (Mesa). Many products such as mini-handbags, jewellery, and shoes can be diversified and included in the children’s product line. Works Cited (2009). DATAMONITOR: LVMH Moet Hennessy Louis Vuitton SA. LVMH Moet Hennessy Louis Vuitton SA SWOT Analysis, 1-8. Retrieved from Business Source Complete database. Boorstin, J. (2005). Louis Vuitton Tests a New Way to Fight the Faux. Fortune, 151(10), 34. Retrieved from Business Source Complete database. CLCB Website (2009, October 22). LVMH Acquires Chinese Traditional Spirits Distillery: Could Westerners Be Sipping Baijiu In Coming Years? Retrieved February 21, 2010, http://chinaluxculturebiz.wordpress.com/2009/10/22/lvmh-acquires-chinese-traditional-spirits-distillery-could-westerners-be-sipping-baijiu-in-coming-years/ EU Business Website (2007, March 31). India in Advanced Talks with EU to ‘Correct’ High Liquor Duties. Retrieved February 23, 2010, http://www.eubusiness.com/topics/trade/india-eu.34 Fitszimmons, E. (2008, September 8). LVMH to Boost Awareness. Retrieved February 21, 2010, http://www.media.asia/searcharticle/LVMH-to-boost-awareness/2008/32488?src=relate Foster, D. (2007, February 21). Dressing Lean: Louis Vuitton Edition. Retrieved, http://www.evolvingexcellence.com/blog/2007/02/dressing_lean_l.html Haisma-Kwok, C. & Jones, G. (2009). Arnault Bullish On LVHM, China. WWD: Women’s Wear Daily, 197(109). Retrieved from Business Source Complete database. Kerns, J. LVMH Moà «t Hennessy Louis Vuitton SA. Retrieved February 20, 2010, http://www.answers.com/topic/lvmh-mo-t-hennessy-louis-vuitton-sa

Thursday, November 7, 2019

The Longevity of the Persian Empire

The Longevity of the Persian Empire The original Persian (or Achaemenid) empire, as established by Cyrus the Great in the 6th century B.C., only lasted approximately 200 years until the death of Darius III in 330 B.C., following his defeat by Alexander the Great. The core territories of the empire were then ruled by Macedonian dynasties, primarily the Seleucids, until the late 2nd century BC. During the early 2nd century B.C., however, the Parthians (who were not Persians but rather descended from a branch of the Scythians) set up a new kingdom in eastern Iran, originally in a breakaway province of the Seleucid empire. Over the next half-century, they gradually took over much of the rest of what had once been Persian-controlled territory, adding Media, Persia, and Babylonia to their holdings. Roman writers of the early imperial period sometimes refer to this or that emperor going to war with Persia, but this is really a poetic or archaic way of referring to the Parthian kingdom. Sassanid Dynasty The Parthians (also referred to as the Arsacid dynasty) remained in control until the early 3rd century A.D., but by that time their state was seriously weakened by in-fighting and they were overthrown by the native Persian Sassanid dynasty, who were militant Zoroastrians. According to Herodian, the Sassanids laid claim to all the territory once ruled by the Achaemenids (much of which was now in Roman hands) and, at least for propaganda purposes, decided to pretend that the 550 years since the death of Darius III had never happened! They continued to whittle away at Roman territory for the next 400 years, eventually coming to control most of the provinces once ruled by Cyrus et al. This all fell apart, however, when the Roman emperor Heraclius launched a successful counter-invasion in A.D. 623-628, which threw the Persian state into total chaos from which it never recovered. Shortly afterward, the Muslim hordes invaded and Persia lost its independence until the 16th century when the Safavid dynasty came to power. Facade of Continuity The Shahs of Iran maintained the pretense of an unbroken continuity from the days of Cyrus, and the last one holding a huge pageant in 1971 to celebrate the 2500th anniversary of the Persian empire, but he wasnt fooling anyone familiar with the history of the region. While the Persian Empire seems to have eclipsed all others, Persia was a great power in 400 B.C. and controlled much of the Ionian coast. We also hear of Persia much later at the time of Hadrian and, by all accounts, Rome avoided prolonged conflict with this rival power.

Monday, November 4, 2019

Marketing Mix and its Importance for the Marketers Essay

Marketing Mix and its Importance for the Marketers - Essay Example Over the years, more Ps have been identified to address the innovative features of the latest products and services. Lately, a set of four Cs has also been introduced by various theorists in an attempt to customize the four Ps so as to make them more customer-driven. According to Lauterborn, the four Cs represent consumer, communication, cost, and convenience (Burgers, 2008, p. 3). Shimizu has defined the four Cs as commodity, communication, cost, and channel (Solis, 2011, p. 201). Basically, commodity in C is the same as product in P, communication in C broadens the concept of promotion in P, cost in C is the replacement of price in P, whereas channel or convenience in C takes the concept of place in P to the next level. The product or commodity emphasizes on the importance of the physical attributes of the product or service that include but may not be limited to the size, weight, and dimensions of the product, and the materials used in it. Product is of immense importance because this is what the consumers need and the marketers’ entire marketing strategy is based on. In the contemporary age, one feature that the consumers are particularly interested in and which the marketers should thus place huge emphasis on is the innovation. Other factors that are also important include the product or service’s environment friendliness, and user friendliness. Price or cost is the aggregate of the entire values exchanged by the consumers. The price is determined by the benefits consumers are likely to attain by having the product or service being introduced by the marketers. This is the only factor in the marketing mix that determines the marketers’ revenues and thus, its role in the marketing objectives cannot be overestimated. Place is a very important element in the marketing mix and is extremely strategic in that the maximal success of the product or service depends upon the optimal location of its introduction in the market because a product or service would only be popular among the consumers if its features are consistent with their culture, norms, and values, in addition to their needs. Marketers employ the distribution channels to make their products and services available to the consumers. Place helps the marketers segment the products and services to ensure their optimal consumption. Marketers use promotion to advertise their products and services so that the consumers get to know about it. Promotion is also an equally strategic and important element of the marketing mix as place because maximal awareness about a product or service is created by advertising it on such platforms and mediums that are most commonly viewed and/or visited by the consumers. Various theories including the sets of Ps and Cs have been introduced to serve as a guideline for the marketers. Marketing mix helps the marketers to focus their attention and efforts in the right direction so that the product or service they introduce is not only of im mense value and use to the consumers but has enough scope in the market in the presence of similar products or services to earn the marketers their intended profits from making it. The marketing mix is of huge significance to the marketers because it facilitates them in the decision making both before the launch or a product or service and after it has been launched. Marketers use marketing mix modeling to achieve this. â€Å"Marketing mix modeling is a statistical analysis that links multiple variables, including marketing, sales activities, operations and external factors, to changes in consumer behavior, such as acquisition, sales, revenue, and retention† (Brooks, 2011, p. 2). Marketing mix model

Saturday, November 2, 2019

Absolute and Constitutional Monarchy Essay Example | Topics and Well Written Essays - 500 words - 1

Absolute and Constitutional Monarchy - Essay Example Conversely, in a constitutional monarchy, the queen, king, or ruler has restricted authority because they govern side by side with another governing unit (Davies 699). An absolute monarchy and a constitutional monarchy are two dissimilar structures arising from the monarchy form of administration. A monarch form of government is where the appointed sole leader controls the entire nation. Distinctions between an absolute monarchy and a constitutional monarchy arose in the sixteenth and seventeenth centuries when a large number of European nations were experimenting with constitutional monarchies and absolutism. They were established with the demise of the church and in part because of holy conflicts (Davies 699). Absolute monarchies are governed by a ruling dynasty or person that has total authority over their empire, for example, Russian leaders asserted extreme autocratic authority by divine entitlement, and that the people did not have the right to regulate their authority. In a number of instances, the rulers permit advisors to work for them. The leader can also give or take concessions as he desires. The constitutional monarchy was developed when the rulers began misusing their authorities. These people started presuming that God selected and gave them the authority. This outlook proved to be detrimental to the safety of their empires and their integrity. Moreover, constitutional monarchies have restricted authority (Davies 700). There is a chosen representative unit which develops a constitution that the ruler cannot evade, for example, England, which was constrained by the Act of Settlement 1701 and Bill of Rights 1689.

Thursday, October 31, 2019

War on Terrorism Research Paper Example | Topics and Well Written Essays - 1000 words

War on Terrorism - Research Paper Example The invasion of Afghanistan is seen as the first action of this war, and initially involved forces from the United States, the United Kingdom, and the Afghani Northern Alliance. Since the initial invasion period, these forces have been augmented by troops from Germany, Canada, Australia, and New Zealand. In 2005-2006, Canadian forces there will be increased to over 2000 troops. Canada also supported coalition efforts in Operation Archer, Operation Apollo, Operation Altair, and Operation Athena as part of the ongoing support for Operation Enduring Freedom. The Canadian government, however, does not recognize Iraq as part of the informal network of support for the attacks of 9/11 and as such, has declined to send Forces to that theatre of operations, although scores of them are on assignment to US Forces - mostly assisting in AWACS operations. (Richard Miniter. October 2005) Support for the United States cooled when America made clear its determination to invade Iraq in late 2002. The United Kingdom, Italy, Spain, South Korea, Poland, and Australia joined the "coalition of the willing", unconditionally supporting U.S.-led military action. Other countries, including Canada, Germany, France, Pakistan, and New Zealand opposed military action and blocked American attempts to pass a UN resolution explicitly backing military action. Countries that did not participate in the invasion but who have made themselves parts of the reconstruction and peacekeeping efforts include Ukraine, the Netherlands, Denmark, and Romania. Many of the 'Coalition of the willing' countries also have sent troops to Afghanistan, particular neighboring Pakistan which has disowned its earlier support for the Taliban and contributed tens of thousands of soldiers to the conflict. Support for the "War on Terrorism": Supporters assert that democracy in traditionally authoritarian countries has a transformative power that will add to peace and stability. Supporters downplay civilian casualties by arguing that many who live near terrorist cells are likely to support them materially, although this would imply that western tax-payers should be considered legitimate targets by those opposing western military action. Some argue that war could act as a deterrent against terrorists, demonstrating to potential recruits that they would face certain retribution. This argument may hold less water in reference to suicide terrorism, or when terrorists expect to become martyrs, but can be argued to deter such attacks by weakening the logistical base which provides martyrs with explosives and points them toward effective targets. (Gary C. Schroen. May 2005) Some analysts argue that democracy in the Middle East will elevate Islamists, including radicals, who will use democratic institutions to gain power but then implement their autocratic agenda. Democracy can also lead to instability. In short, things may get worse before they get better, which may be bad news for the US. Many however believe that in the long run increased democratic governance or the break up of static autocracies will lead to a better outcome than the status quo even if the emerging governments initially oppose U.S. policies. Some furthermore argue that any type of somewhat democratic government would find more common ground with the U.S. than the existing ones even if rapprochement was gradual and difficult.

Tuesday, October 29, 2019

Advantages of Living with Parents in College Essay Example for Free

Advantages of Living with Parents in College Essay When we see graduation caps in the sky, accompanied with laughter, applause and cry, it is a signal that we just welcome ourselves to the new world after high school. As we step into a college world as a new and fresh collegian, there are many facets that we have to think and decide, especially accommodation. Some people choose to live in the college dorms – making new friends and having more social activities, some other choose to share a house with couple of housemates, or just simply rent a flat and live independently. But, there are some that just decide to stay in town and live with their family. This last choice has three main advantages that we can consider: expense, support, and facilities. The first basic advantage of living with family, or parents, is expense. Imagine hearing your door knocked in the morning, and facing your landlord who demands your rent paid as the start of the day? Or when you can’t dial any number in the phone because you haven’t paid the telephone bill? And, the worst, when you don’t even have enough money to buy yourself breakfast because your parents haven’t sent you any monthly money? Well, you won’t have that drove of problems when you live with your parents. Expenses like food (especially healthy and delicious food), telephone, electricity, and many other will be covered by your parents, so that you can still save your own personal money. You don’t even have to pay more for movies or other leisure things when you hang out with your family. This first aspect of living with family is very, very efficient and helpful to save money! Another important facet of living with your parents is support. Being with family and living in your own home help you a lot when you have your transition phase from high school or college. It would be easier not to face other transition major adaptations, like being lonely in your own room, feeling aloof from family, meeting new hostile roommate who you are not connected to and start to adjust your own finance. You will have your family right beside you, and you will always feel like home. You will also be discipline and controlled since you still have curfew and ‘parents rules’. You can also keep your old friends around you, and you won’t even have to give up your old routines like playing tennis with your dad every Saturday or working in the grotesque diner down the street. This second advantage can make you feel like you are still the old you and you don’t even have to give up a thing. Last but not least, facilities can also be another advantage of living with your parents. You will still have anything you need for college like computer, electricity, internet, printer, scanner, or even fax machine, and they are all for free! Yet again, no expenses wasted. You also don’t have to wait the jamming docket bus that comes late in the morning, because you have transportation that keeps you punctual – somehow going to college in your mum’s car is okay! There won’t be any piling laundry because they are all taken care of. You can also have your own bathroom with hot water and hairdryer, plus clean towels every night. The point is it will be much easier for you to have your needed facility when you’re at home, especially without spending any cent. Living outside your house, like in the dorms or flats, won’t give you this kind of comfort. These three advantages show us that living with parents might be embarrassing and less challenging, but it can be considered since it saves a lot of money and gives you a lot of comfort and support. It can even be less expensive than sharing a house with other housemates! From not paying much of expenses, living in your old room every night, and having more facilities, doesn’t it sound like fun?

Sunday, October 27, 2019

Human Gait Analysis and Recognition

Human Gait Analysis and Recognition Gait, as a promising unintrusive biometric, has attracted several researchers in recent years. In intelligent surveillance, the advantage of accessibility at a distance makes gait a promising behavior characteristic for recognition. Human identification from arbitrary views may be a terribly very drawback, particularly once one is walking at a distance. Over the previous couple of years, recognizing identity from gait patterns has become a well-liked space of analysis in life science and pc vision, and one among the foremost made applications of image analysis and understanding. Also, gait recognition is being thought of as a next-generation recognition identification technology , with pertinence to several civilian and high security environments like airports, banks, military bases, car parks, railway stations etc. For these application situations, its unimaginable to capture the frontal face, and is of low resolution. therefore most of ancient approaches used for face recognition fail; but, many studies have shown that its doable to spot human notwithstanding frontal face isnt visible, and its doable to ascertain the identity of the person victimization bound static and dynamic cues from face, ear, walking vog ue, hand motion throughout walking etc. If automatic identification systems may be engineered supported victimization these identity specific cues, itll be a good contribution to police work and security space. And our aim is to ascertain identity by victimization long vary gait biometric in conelike read points. Gait may be a behavioural biometric thats superior in person’s authentication. The attractiveness of gait as a biometric arises from the very fact that its nonintrusive and might be detected and measured even in low resolution video. Gait as a biometric technique has some blessings like being troublesome to cover, steal, or fake. what is more, gait may be recognizable from distance. However, most alternative life science may be captured solely by physical contact or at an in depth distance from the recording probe. Moreover, users dont ought to unveil extra info concerning them apart from already obtainable. Despite the benefits enjoyed by gait, it faces several chal lenges that the present gait identification strategies ar sensitive to such as: variety of garments, illumination changes, persons speed and directions. we tend to use human gait skeleton recognition system the peak of someone as another modality Windows 7 or Windows 8 (32 or 64 bit) Processor: 2.5 GHz (1.8 GHz recommended) 4 GB RAM (2 GB RAM recommended) High-speed USB 3.0 recommended Kinect XBOX 360 Sensor Camera Features: The Kinect works as a 3D camera by capturing a stream of colored pixels with data concerning the depth of every pixel. every component within the image contains a value that represents the space from the sensing element to an object therein direction. This hardware feature offer developers the means that for making a touch-less and immersive user expertise through voice, movement and gesture management though it doesnt inherently perform any chase or recognition operations, feat all such process to package. Skeleton chase is usually handled by the SDK with gesture recognition left to the developer, although multiple libraries exist to help in recognition of gestures. additionally, speech recognition is finished by external SDKs like the Microsoft Speech Platform. The Kinect sensor as shown in Figure 6.1 has the following properties and functions: An RGB Camera that stores three channel data in a 1280960 resolution at 30Hz. The camera.s field of view as specified by Microsoft is 43 ¢X vertical by 57 ¢X horizontal. The system can measure distance from a 500mm to 3500mm. An infrared (IR) emitter and an IR depth sensor used for capturing depth image. An array of four microphones to capture positioned sounds. A tilt motor which allows the camera angle to be changed without physical interaction and a three-axis accelerometer which can be used to determine the current orientation of the Kinect. Hardware Interface The sensor interface with the PC via a standard USB 2.0 port; however an additional power supply is needed because the USB port cannot directly support the sensors power consumption. Hardware and Software Requirements According to Microsoft, the PC that is to be used with the Kinect sensor must have the following minimum capabilities: (a) 32-bit (x86) or 64-bit (x64) processors,(b) Dual-core, 2.66-GHz or faster processor,(c) USB 2.0 bus dedicated to the Kinect, and (d) 2 GB of RAM. To access Kinectà ¢Ã¢â€š ¬Ã… ¸s capabilities, the following software is also required to be installed on the developerà ¢Ã¢â€š ¬Ã… ¸s PC: Microsoft Visual Studio 2010/2012 Express or other Visual Studio edition. The development programming languages that can be used include C++, C# (C-Sharp), and Visual Basic. Software Requirements Operating System: Windows 7 or Windows 8 Programming Tool: Mat lab MATLAB MATLAB may be a superior language for technical computing. It integrates computation, visual image, associate degreed programming in an easy-to-use surroundings wherever issues and solutions area unit expressed in acquainted notation. Typical uses include: Math and computation Algorithm development Data acquisition Modeling, simulation, and prototyping Data analysis, exploration, and visual image Scientific and engineering graphics Application development, together with graphical program building MATLAB is associate degree interactive system whose basic information component is associate degree array that doesnt need orientating. this enables you to unravel several technical computing issues, particularly those with matrix and vector formulations, during a fraction of the time it might desire write a program during a scalar no interactive language like C or algebraic language. The name MATLAB stands for matrix laboratory. MATLAB was originally written to supply easy accessibility to matrix computer code developed by the LINPACK and EISPACK comes. Today, MATLAB engines incorporate the LAPACK and BLAS libraries, embedding the state of the art in computer code for matrix computation. MATLAB has evolved over a amount of years with input from several users. In university environments, its the quality educational tool for introductory and advanced courses in arithmetic, engineering, and science. In trade, MATLAB is that the tool of selection for high-productivity analysis, development, and analysis. Image Acquisition Toolbox Acquire images and video from industry-standard hardware Image Acquisition Toolboxâ„ ¢ permits us to accumulate pictures and video from cameras and frame grabbers directly into MATLAB ® and Simulink ®. youll notice hardware mechanically and piece hardware properties. Advanced workflows allow you to trigger acquisition whereas process in-the-loop, perform background acquisition, and synchronize sampling across many multimodal devices. With support for multiple hardware vendors and business standards, youll be able to use imaging devices starting from cheap net cameras to high-end scientific and industrial devices that meet low-light, high-speed, and alternative difficult necessities. Together, MATLAB, Image Acquisition toolbox, and Image process Toolboxâ„ ¢ (and, optionally, Video and Image process Block setâ„ ¢) offer an entire atmosphere for developing custom-made imaging solutions. will acquire pictures and video, visualize information, develop process algorithms and analysis techniques, and build GUIs. Key Features Support for common OS interfaces for webcams, as well as Direct Show, QuickTime, and video4linux2. Support for a variety of business and scientific hardware vendors. Multiple acquisition modes and buffer management choices. Synchronization of multimodal acquisition devices with hardware triggering. Interactive tool for fast hardware configuration, image acquisition, and live video previewing. Support for C code generation in Simulink. Graphical Interface for Image and Video Acquisition The Image Acquisition Tool could be a graphical interface for operating with image and video acquisition devices and is similar temperament for interactive configuration of cameras. youll browse all hardware devices out there on your laptop, amendment device settings, choose an Region Of Interest (ROI), preview a buying deal, acquire pictures and video, and record knowledge. A preview window helps verify and optimize your acquisition parameters by mechanically reflective any changes created to camera properties within the video stream. The Image Acquisition Tool is a place to begin within the development of automatic and custom image acquisition and process systems. Image Acquisition in MATLAB Image Acquisition toolbox provides graphical tools and a programmatic interface to assist to figure with image acquisition hardware in MATLAB. youll modify repetitive tasks, produce workflows combined with tasks like image process, and build standalone feasible that acquire pictures and video with MATLAB Compilerâ„ ¢. The toolbox allows you to customize the acquisition method to incorporate integration image process practicality to spot objects, enhance imagination, or construct mosaics and birds-eye views because the information is acquired. Connecting to Hardware Image Acquisition toolbox mechanically detects compatible image and video acquisition devices. every device affiliation is encapsulated as associate object, providing associate interface for configuration and acquisition. youll be able to produce multiple affiliation objects for coinciding acquisition from as several devices as your laptop and imaging hardware support. Image Acquisition tool chest are often used on Windows ®, Linux ®, and Macintosh ® systems, sanctioning you to recycle code once connecting to an equivalent camera in several operational systems. Acquiring Image Data Image Acquisition toolbox supports many modes, together with background acquisition and continuous acquisition, whereas process the noninheritable information. The chest mechanically buffers information into memory, handles memory and buffer management, and allows acquisition from an ROI. The image acquisition engine is meant to accumulate imagination as quick as your camera and laptop will support, sanctioning analysis and process of high-speed imaging applications. Data are often noninheritable during a wide selection of information sorts, together with signed or unsigned 8-, 16-bit and 32-bit integers and single- or double-precision floating purpose. The chest supports any color area provided by the image acquisition device together with RGB, YUV, or grayscale. Raw sensing element information during a pain pill pattern are often mechanically born-again into RGB information. Performing Image Acquisition in Simulink Simulink could be a block-diagram based mostly setting unremarkably used for video system style and multi domain simulations. Image Acquisition tool case provides a Simulink block that allows you to capture pictures and video knowledge directly from any device supported by the tool case to be used in imaging system styles. Combined with Video and Image process Block set, the tool case helps you to perform simulation and verification of image or video process system styles with live image or video knowledge. Code Generation Image Acquisition toolbox enables you to generate a C code interface to a deployable library for the Simulink block. this permits you to style a video system and integrate acquisition practicality into your own applications while not having to perform low-level writing with hardware drivers. Code generation conjointly permits Simulink speedy Accelerator modes, that speed up simulations by providing higher performance and frame rates for image and video process simulations. Triggering and Acquisition Customizations Image Acquisition toolbox supports multiple trigger varieties to customise the acquisition process: immediate, manual, and hardware. Initiating a sale with a manual trigger offers in depth management over once to start acquisition. In some applications, youll need to record at a high frame rate, perform acquisition only Associate in Nursing object is detected, or once a proximity warning is issued as a trigger. In these things, youll write MATLAB code to form the logic to activate a manual trigger that may be controlled by the tool chest. Hardware triggers, that ar device-specific, allow you to synchronize your acquisition among many multimodal devices to an external signal. this allows you to record imagery together with alternative analog and digital input sources.